Chapter #2 - Charting a Company's Direction
Overview - Important terms
1) Developing a Strategic, vision, mission and values
Mission vs Vision Statement
Write a good Vision Statement
Write a good Mission Statement
Core Values
2) Setting Objectives
Objectives
3) Crafting Strategy to achieve objectives and move company along
4) Execute the strategy
5) Evaluating/analyzing (internal/external forces) - make corrections
HOMEWORK:
Classmarker Exam on videos above:
Open Thursday Feb 9, 2017 at noon - end Monday Feb 12, 2017 at 12:01 am
Write a vision Statement and mission statement about you.
Email it to me by Monday Feb 12, 2017 at 12:01 am
Monday Feb 12, 2017 - Class #6
Chapter #3 - Company's External Eviroment
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